Gopher helps small and mid-sized companies find new way to reach customers. Companies that have never even established a website for themselves can get noticed on the web easily with the Gopher.co.nz online business directory.
Instead of giving all the marketing potential to a few large businesses, the directory allows businesses of all sizes to enter the online space on equal terms.
How the Directory Works for Small Businesses
It’s not about putting the most advertising dollars into a marketing campaign. The directory makes establishing an online presence easy through the means of letting customers find the business they are looking for. Whereas most places online will bombard customers with ads based on who is paying the most, the Gopher.co.nz online business directory powers customer searches based on what they are actually searching to find.
Thanks to a partnership with Google and its AdWords program, Gopher is able to quickly bring together customers with the businesses they require. What this means for businesses is that they are receiving online traffic from customers who really want to be there. And unlike other directory sites, the Gopher.co.nz online business directory is producing real results. The customers are coming from local and global markets right to the business spaces of New Zealand companies. And no flashing ads on unrelated pages are required to make it happen.
That’s not to say that Gopher only offers a single way for customers and businesses to find each other. The Gopher.co.nz online business directory is but one of the marketing services it provides. The company offers plenty of ways for companies to get noticed online. It can provide businesses with expert advice on how to market their brand and design their websites. It can also help with SEO (search engine optimization) content that can ensure companies are found and sites are linked back to.
A Proven Track Record
There are any number of ways to get your company noticed online, and any other number of ways to reach customers than through a business directory and the marketing power of Gopher. But few ways are as cost-effective and proven to work as the Gopher.co.nz online business directory.
Small businesses simply don’t have the advertising dollars to pour into major marketing campaigns like their larger competitors do. That’s why they need to advertise smartly. Gopher help them do this not by inundating sites with obnoxious ads or by pumping out filler content to clog up search results, but by skilled placement in the right areas.
Most marketing works by practically shouting at the customer to get their attention. But Gopher brings the customers to the businesses by making those businesses and the services they provide easy to find. That cuts down on customer frustration and company costs. And it also means that the people who visit a site from gopher’s directory are there because they are interested in the products and services being sold there.